THE CITY WILL FOLLOW - Fall 24

THE CITY WILL FOLLOW - Fall 24

Returning to our city life, the Fall 24 collection empowers women for their everyday routines. 

The collection explores the intersection of bold elegance in a modern urban context while classic elements are reborn into a 2024 setting. Menswear inspired suiting and tailored denim is combined with soft brushed knits, complimented with draped and more body conscious silhouettes.

This season we are embracing structured fabrics with discrete herringbone and pencil stripe patterns to create a luxurious feel to the clean and simple silhouettes. Layers of tonal and monochrome shades create the color palette, focuses on greys, beige and black hues with pops of soft lavender, dusty green and bright orange.

Copenhagen rush hour frames our Fall 24 campaign taking on the routine with powerful attitude.